The idea of "MoLa" is a simple one - Mountain + Lake. Mola's apparel is designed with these two playgrounds in mind. Specifically, the Green Mountains and Lake Champlain.
After tinkering with activewear creation for the better part of a decade, Mola became a more formal realization in the Winter of 2020. Inspired to make comfortable clothing that would perform in all of my favorite activities, I blended together the best qualities of the gear that I had in my closet - lightweight, athletic fit, breathable, and extra breathable where a pack would go. I wound up with some super comfy hoodies that became daily wear at home, touring, on the boat, at work, at the delta, and mountain biking. As I began looking more deeply into sourcing, I grew increasingly aware of the number of companies that prioritize profit over ethical sourcing and fair labor practices.
Mola's mission is to bring a sustainable mindset to the production of outdoor recreational apparel through local production, conscientious sourcing, and connection with our outdoor community. We believe a personal connection to clothing helps facilitate the growing consumer movement towards ethically produced gear. Shipping clothing around the world seems wasteful when quality apparel can be produced right in your own community.
Keeping production local and working with other likeminded organizations will always be a priority at Mola.
As Mola grows, so will our contribution back to local groups, trail networks, and environmental efforts. Thank you for your support!